Show, don’t tell.
Creators turn your product into real moments people instantly get — and want to try.
CREATOR, CAMPUS & COMMUNITY MARKETING
Get seen.
Get talked about.
HYPIE is a creator and community marketing partner for brands growing in North America and beyond — whether you’re going global or growing at home.
01 / WHAT WE DO
Two ways in. One team.
01 · INFLUENCER MARKETING
Need both? We run them as one connected campaign.↗
Grow with creators worldwide.
For brands launching or scaling in North America, Europe and Asia — whether you’re going global or growing at home.
- Channels
- TikTok · YouTube · Instagram
- Best for
- Launches · Reviews · Seeding at scale
Become part of student life.
For brands reaching college students across North America — through student creators, communities, ambassadors and events, with deep roots in international student networks.
- Channels
- RED · Student communities · Ambassadors · Events
- Best for
- Awareness · Leads · Community growth
02 / WHY HYPIE
Great products don’t sell themselves. People do.
Young audiences go first.
Students and young communities set trends early. We put your brand inside their everyday conversations.
Trust is borrowed.
A recommendation from a creator or a classmate beats one more ad in the feed.
03 / PROOF
Hype you can measure.
819.8Korganic views from one product launch on TikTok
7%average engagement on that launch
120creators in a single seeding wave
$26CPM on the same launch, no paid amplification
Selected results from HYPIE creator campaigns across product categories.
SELECTED BRANDS IN OUR CAMPAIGN EXPERIENCE
- Kimi AI
- Dreamina AI
- Pippit
- DomoAI
- Dola AI
- Gauth
- Lemon8
- EaseUS
- Terabox
- Accio
04 / CAMPUS & COMMUNITY NETWORK
Where trends start.
Students try new things first — and talk about them the loudest. Our campus practice connects international student audiences, creators and communities across North America.
100,000+students across the network
3,000+student communities
3,000+influencers / KOLs
2,000+community creators / KOCs
80+universities represented
Network capacity, not guaranteed reach. Categories may overlap; university coverage does not imply institutional endorsement.
05 / HOW WE WORK
One brief. A clear plan.
- 01
Discover
Your brand, audience, market and timing.
- 02
Plan
Creators, campuses and channels — scoped, budgeted and agreed.
- 03
Activate
Outreach, briefs, approvals and go-live, managed end to end.
- 04
Learn
Live links, performance signals and what to try next.